Showing posts with label Packaging Trends. Show all posts
Showing posts with label Packaging Trends. Show all posts

Wednesday, September 28, 2011

Can’t Judge a Book by its Cover? However, we all do it!

Can’t Judge a Book by its Cover?

We are not supposed to “judge a book by its cover”, but the truth is that we do. Without thinking about it, we assign a value to a product by the way that it is presented. This has lead to double and triple packaging, expensive foils, three-dimensional features and less recyclability. Some techniques are designed to catch the eye and some to make an item appear to be more substantial for the cost.

What began as food packaging during the 1800s, tins evolved to beautifully decorated commemorations. They became part of royal events in England, filled with biscuits or cakes. Even today, tins are keepsakes that remain in homes and establishments long after the original product is consumed.

Martha Stewart created a home design empire by taking ordinary, everyday items and events and making them special. Tin packaging does the same for your products. There is quite a difference between giving your loved one a paper box of chocolates and presenting a decorative tin in which to collect future love letters!


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Friday, May 13, 2011

WHATS NEW - SPRING 2011

What’s New
May 2011

I must apologize to those that read my What’s New article for not making an update on a more timely basis. 2011 has been a very active year with a lot of projects, which is so refreshing when looking back over the past 2 years. I am happy to be able to report sales are up and the bottom line results have maintained an improving track.

We never thank that those around us enough, both coworkers and customers, for being a positive part of our overall business success. I want to thank all of our employees at Independent Can for their contribution and dedication and our customers for putting their faith in us as your supplier of value added packaging.

I am writing this article as I am flying back from Europe having attended a can manufacturers meeting (METPACK) where both the producers of cans from around the world and the equipment suppliers  met to review the global activities in can making. It was really interesting to learn that there has been significant recovery in metal packaging in every part of the world. The advances in the equipment for making cans continues to evolve, adding flexibility in the can shapes along with fast changeover, allowing consumers more options for buying uniquely formed metal containers.

The steel can also remains one of the only fully recyclable environmentally packages available in the world. Tin cans are 100% recyclable and once recycled they will come back for a new use without losing any of the original qualities. Steel is easily separated in the waste stream; consequently it does not end up in landfills.

As a supplier of specialty metal packaging we recognize the need to continually update and install the tools and equipment that will provide exciting new options for your products to be packaged. As we all know the consumer needs a visual and a tactile reason to ultimately select your product over the multitude of other food products on the store shelf. We are studying a number of technologies that will allow us to bring exciting new options to our customers.

Why do our customers buy from us or why do those looking for a package select a tin can from Independent Can? There are many complex answers to this question although the following became apparent to me while listening to presentations being made by the other can suppliers attending the meetings:

            Quality- We work every day to improve; not only the appearance but also the function of our tins.

            On time delivery- Your customers have time tables and needs and we take seriously our commitment to making you look good in your customers’ eyes.

            Honest Communications- We must keep you informed throughout the package development process as to the time table and the delivery plan.

            Value- You have options to select the best package for your product and we must be both competitive and responsive to your needs.

            Knowledgeable- We need to bring you solutions to your packaging problems.

            Consistency- You need to know that Independent Can will over the years will be on time every time with the proper results and solutions.

            Creativity- The retailer and the consumer are ever more demanding new solutions delivered faster and using environmentally friendly materials.

We recognize that we need to bring this all together so that you are able to grow your business with confidence.

How do we manage this in our company?  Every 3 years we undertake a long and serious study of our business; we call this strategic planning. We have just completed the process and have revised our Purpose Statement and our Vision Statement. We believe that our Mission Statement continues to be exactly who we are.

The Purpose:
To develop, design, manufacture and sell packaging and related products.  Meld the structure and design (physical or artistic) requirements to meet the customers’ expectations and enhance the customers Brand Development.

In the accomplishment of our task, the employees of Independent Can Company are the most important asset.  The express goal of the management is to provide a challenging, dynamic, innovative, demanding, and friendly environment.

Each employee of Independent Can Company is expected to show respect for all other employees of the company and commit to making Independent Can Company the best Company it can be.  Employees must set high standards for themselves and have the right to expect the same from their co-workers and management.

Mission Statement:

To Be The Best – Not The Biggest

If all members of the Independent Can Company team do the best job at their respective task each and every day then the following expectations should result:
Loyal Customers, Loyal Employees, Employee’s expectations fulfilled, Company growth, Job security, and Profits sufficient to meet reinvestment needs and a fair return for the shareholders

Vision Statement

To provide innovative and unique packaging solutions to our customers by providing exceptional service and value through our Manufacturing, Lithography and Distribution operations.

The revised statements above help guide all of our decisions. We must take into account all constituencies; customers, employees, suppliers and shareholders while being cognizant of our environmental responsibilities. If in managing the day to day business issues we have the best interest of all of these stakeholders then our business will be successful and thrive. We also expect all stakeholders to hold each of us accountable for these guidelines.

I addition to our corporate guideline we have Core Values that every member of the Independent Can team must abide by:

Core Values Established September 15 & 16, 1999*

Fair:                    Showing equity in decision making while being respectful of others; not arbitrary.

Flexible:              Exhibiting a willingness & ability to adapt to changing situations. Recognizing that our ability to make changes quickly is a competitive advantage.

Market, Customer and Improvement Driven: Accepting that it is the customer’s requirements that dictate what we do and getting better at our performance is not an option.

Dedicated:           Being committed to doing whatever it takes to get the job done well.

Responsible:        Accepting accountability for your actions and results; not making excuses.

Teamwork:           Commonality of goals, unity of thought and action; recognizing that a team is stronger than the sum of the individual parts.
* update March 2010

Thank you again for being a part of the Independent Can Company experience and we look forward to working with you for many years to come.

Independent Can Company

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Monday, April 11, 2011

Packaging Trends

At the 2010 Pack Expo show late last year, a panel of experts representing several leading consumer products companies (P&G, Kraft, Pepsico, Conagra, Heinz) gathered to answer the question: what are the key factors driving packaging choices today? In summary, the panel mentioned the sustainability of the package, its impact on brand value, and its overall impact on production efficiency as being the key drivers of packaging innovation. The entire article presented in Packaging Digest’s January 2011 edition can be seen at www.packagingdigest.com/2011trends.

Independent Can has been a member of the International Packaging Association (IPA) for 15 years, a group of 15 canmakers from 14 countries. At our recent Marketing Meeting in Dubai (U.A.E.), we posed the same question to our members, but from the standpoint of the metal package. What are the key issues in our industry and with our package that we as canmakers need to direct investment towards, in order to address the challenges of our customers in an increasingly competitive global environment?

Investment in cost reduction was at the top of everyone’s list as we all look to offset inflationary trends in the cost of raw materials. Independent Can has invested heavily in sheet fed presses to blank parts more efficiently while reducing changeover times between jobs. We have investigated the downgauging of steel for several items and have consolidated many of our steel specifications in order to allow us more control over steel quality and cost, while reducing lead times. We have also automated the packaging of many of our products. But our largest investments have been in the area of printing, which we now refer to as Hi-Def Lithography, with significant impacts on quality, lead time reduction, and costs.
Sharing the story of the metal can’s sustainability, chiefly recycling properties, was a close second in our informal survey. Steel is the most heavily recycled material in the world, easily separated in recycling centers with magnets, and on average newly produced steel is composed of 56% recycled materials. Steel is infinitely recyclable, and can always be recycled into new steel products, in comparison to plastics which will eventually must be placed in a landfill. We also have a sustainability story to share as a company as we have reduced our energy consumption significantly as we invest in energy saving solutions plant wide, and raise the level of awareness within our employee base on the consumption of many plant and office materials.

Product innovation is also a primary concern among the members of the can manufacturing community. Independent Can developed 10 new domestic can concepts in 2010 and is focused on many new projects for 2011. “Innovation” can mean many things to many people, but often we need to look beyond shape and appearance in packaging. Innovation in metal packaging can represent shape, functionality, automation, design, varnish/appearance, and the many ways we continually improve our operations and look to reduce costs. In these respects Independent Can is truly innovative.

Please make sure to look to our “What’s New” section of our website www.westernspecialty.com for frequent updates and information regarding Independent Can and our products.

Ryan D Huether
909-923-6150
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Independent Can Company on LinkedIn